The launch of the Digital Agenda by Commissioner Kroes in May this year marked an important milestone Europe’s evolution towards a fully functiong digital economy of the 21st Century.

John Higgins, DIGITALEUROPE Board Member (IntellectUK), explains the importance of using trade associations to present key messages of the Digital Agenda across member states to ensure maximum uptake of the opportunities available.

As a cross sector enabler digital technology has the potential to deliver jobs, and productivity growth across all sectors of the economy.

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